I work in live entertainment - theater, concerts, corporate shows, theme parks, etc. While my job is multidisciplinary, covering tech areas such as lighting, so

I work in live entertainment - theater, concerts, corporate shows, theme parks, etc. While my job is multidisciplinary, covering tech areas such as lighting, sound, video, projection, etc, to be REALLY good at the job requires a much broader scope. My physical and electronic inboxes are full of marketing mail from a slew of industries; IT, medical, construction, industrial controls, business, and so on. Why? Because in the entertainment industries we are regularly called upon to solve problems that require out-of-the-box solutions. The more exposed you are to other industries and the tools they have, the more you can think "oh I remember seeing Gadget X that the Y industry uses, I think maybe we can adapt that to our purposes." I don't do it nearly as often as I'd like, but attending random trade shows can be a goldmine for learning about alternate solutions, there's a LOT of industry specific solutions out that you would have no idea about and would never think to search for.