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> If your content is good, you can rank highly - even if nobody links to you! I m sorry, this is like news from a different universe. There is an absolutely w

> If your content is good, you can rank highly - even if nobody links to you! I m sorry, this is like news from a different universe. There is an absolutely world-shattering report on how children have lost all freedom ovet the past 40 years. They used to roam the neighbourhood, then they were allowed to stay in one street, and today we dont let them out of backyard. I have it on my PC, but can't find it in Google. Its impossible now

carlosjobim 4y ago
I can only talk from my own experience, I've launched several websites that became high ranking on Google solely because of content and speed. Without anybody linking to them. Hell, there's still nobody linking to them years later, and Google still keeps them highly ranked. In niches with well established competitors. Without Google, I doubt I would have had any chance to reach a public, because nobody except search engines will give you the time of day when you're not already established. There's many bad things about Google, but they truly allow many people a chance to get their voice out and many small businesses a chance to exist. That is brilliant.
- ClumsyPilot 4y ago
  You seem to be providing a brilliant explanation why Google has failed -> I don't need to be found, I need to find a specific piece of information. It's a report by a major university about children. It's basically impossible to find. The university probably has crap website, maybe it's slow, it doesn't follow google guidelines - but so what? As a consumer, I don't care if the website is fast, if it's providing wrong information. Alternatively, if I search for something related to registering a company in UK, the top 3 results are scams. Does Google rate scammers higher because their website is fast? Is it too difficult for Google to identify the .gov domain and rank the result appropriately? I am not claiming Google is evil, I am claiming Google is incompetent. They have destroyed their own food supply or they failed to protect it, and that's why now their search results have gone to shit. It seems the average Joe that used to run their own website or forum has gone bankrupt or is berried under SEO spam. Joe was replaced by Average Tom. Average Tom doesn't even know how to make a website, instead he registers on 5 different platforms - Instagram, Ticktok, Etsy, whatever else is popular, and pushes their content there. No SEO spam, they get results. Yes, they lose freedom, have to deal with arbitrary rules, moderation, etc. They are willing to take that deal over what google is offering. Maybe Google should have parted with some of the profit to convince content creators not to go to closed platforms. Users have voted with their feet, and most of the world's content is no longer accessible to Google. Today's teenagers don't even search on Google to find a barber, they search on Instagram, and make a booking right there. Google search is already dead inside, they just don't know it yet.
  - carlosjobim 4y ago
    Google has seen a massive decline in quality and they are a company of very questionable morals. I think it's fair to say they are evil. Still, Google is the reason millions of people can make a living, who would have been locked out of their industry by gate keepers if search engines didn't exist. The standard static HTML website that can be found by Google is vastly superior to social media offerings. Creators and businesses can not sell their products through social media like Instagram, because you can not even put a link unless you purchase their spy ads. With crusty old WordPress you can create great online publications and articles as long as you want - no popular social media offers that. The general public use the internet exclusively for social media, and at most a couple of web sites for work or other functions. That is because the general public has an insatiable appetite for mindless entertainment. That doesn't mean the traditional web has failed, it's still there and Google is still king on that hill. The social media hordes are the same people who would be glued in front of the TV in the past. Social media attention and likes are close to worthless in the end for creators and businesses. I'd rather have 100 customers brought by Google and a traditional web site, than 1 000 000 Instagram likes from people looking at my post for 0.03 seconds while scrolling. When people are looking for important information or want to make a purchase online, they go by Google almost all of the time, and almost never by social media. > They are willing to take that deal over what google is offering. Maybe Google should have parted with some of the profit to convince content creators not to go to closed platforms. Google is not taking anything from anybody. You can index your content with them for free, and they will send visitors to your site. Social media will just use your content to get eyeballs for their own ads. The average business owner treats their traditional website as an annoying hassle, when it could be a window into the world and massively increase their sales and customer service. They love social media, because Facebook and Instagram feeds them like and heart icons.

carlosjobim 4y ago

I can only talk from my own experience, I've launched several websites that became high ranking on Google solely because of content and speed. Without anybody linking to them. Hell, there's still nobody linking to them years later, and Google still keeps them highly ranked. In niches with well established competitors. Without Google, I doubt I would have had any chance to reach a public, because nobody except search engines will give you the time of day when you're not already established. There's many bad things about Google, but they truly allow many people a chance to get their voice out and many small businesses a chance to exist. That is brilliant.

ClumsyPilot 4y ago
You seem to be providing a brilliant explanation why Google has failed -> I don't need to be found, I need to find a specific piece of information. It's a report by a major university about children. It's basically impossible to find. The university probably has crap website, maybe it's slow, it doesn't follow google guidelines - but so what? As a consumer, I don't care if the website is fast, if it's providing wrong information. Alternatively, if I search for something related to registering a company in UK, the top 3 results are scams. Does Google rate scammers higher because their website is fast? Is it too difficult for Google to identify the .gov domain and rank the result appropriately? I am not claiming Google is evil, I am claiming Google is incompetent. They have destroyed their own food supply or they failed to protect it, and that's why now their search results have gone to shit. It seems the average Joe that used to run their own website or forum has gone bankrupt or is berried under SEO spam. Joe was replaced by Average Tom. Average Tom doesn't even know how to make a website, instead he registers on 5 different platforms - Instagram, Ticktok, Etsy, whatever else is popular, and pushes their content there. No SEO spam, they get results. Yes, they lose freedom, have to deal with arbitrary rules, moderation, etc. They are willing to take that deal over what google is offering. Maybe Google should have parted with some of the profit to convince content creators not to go to closed platforms. Users have voted with their feet, and most of the world's content is no longer accessible to Google. Today's teenagers don't even search on Google to find a barber, they search on Instagram, and make a booking right there. Google search is already dead inside, they just don't know it yet.
- carlosjobim 4y ago
  Google has seen a massive decline in quality and they are a company of very questionable morals. I think it's fair to say they are evil. Still, Google is the reason millions of people can make a living, who would have been locked out of their industry by gate keepers if search engines didn't exist. The standard static HTML website that can be found by Google is vastly superior to social media offerings. Creators and businesses can not sell their products through social media like Instagram, because you can not even put a link unless you purchase their spy ads. With crusty old WordPress you can create great online publications and articles as long as you want - no popular social media offers that. The general public use the internet exclusively for social media, and at most a couple of web sites for work or other functions. That is because the general public has an insatiable appetite for mindless entertainment. That doesn't mean the traditional web has failed, it's still there and Google is still king on that hill. The social media hordes are the same people who would be glued in front of the TV in the past. Social media attention and likes are close to worthless in the end for creators and businesses. I'd rather have 100 customers brought by Google and a traditional web site, than 1 000 000 Instagram likes from people looking at my post for 0.03 seconds while scrolling. When people are looking for important information or want to make a purchase online, they go by Google almost all of the time, and almost never by social media. > They are willing to take that deal over what google is offering. Maybe Google should have parted with some of the profit to convince content creators not to go to closed platforms. Google is not taking anything from anybody. You can index your content with them for free, and they will send visitors to your site. Social media will just use your content to get eyeballs for their own ads. The average business owner treats their traditional website as an annoying hassle, when it could be a window into the world and massively increase their sales and customer service. They love social media, because Facebook and Instagram feeds them like and heart icons.