More generally, the UI is just as important as the algorithm behind it. We see social networks doing all sorts of UI shenanigans to trick users into doing their

More generally, the UI is just as important as the algorithm behind it. We see social networks doing all sorts of UI shenanigans to trick users into doing their bidding. It's not enough to allow customisation of our algorithmic feeds, we need to have a level of control over the UI as well.