It’s more about selling someone’s attention than holding it. The best possible outcome for both websites and Google is for a user to click on on a website from

It’s more about selling someone’s attention than holding it. The best possible outcome for both websites and Google is for a user to click on on a website from search and then immediately click on an ad. To the extent you find the site useful and don’t need what’s being advertised, that’s a fail for both of them.