Looking at the 'damage' amazon has done, both to its workers, and to the credibility of their wares, you could say that amazon has suffered from goodhart's law

Looking at the 'damage' amazon has done, both to its workers, and to the credibility of their wares, you could say that amazon has suffered from goodhart's law to some extend on the grander scale. Specifically, they set a list of 'outcome metrics' that they wanted to optimize. Using these WBRs they ensures that the metrics by which their middle managers are measured remain effective for actually optimizing these outcome metrics. However, at some point these outcome metrics stopped being good targets. They have led amazon to exploit their workers, and have negative impact on outside businesses and the environment to the cost of massive political pressure. Moreover, these targets have led amazon to often sell counterfeit products, as well as incredibly low-quality budget alternatives. This is slowly causing people to distrust the amazon store for many things. In other words, whatever outcome metrics they set as their target, have seized being a good metric for how well amazon is doing. Or maybe the problems I identify are well considered trade-offs, and they are aware this is what their targets are causing...