3 ms·
Starbucks does not franchise. There are licensed stores, which is what you'll see in a Barnes and Noble, hospital, or on a college campus. These do make up a s
by brandonmenc 4y ago
Starbucks does not franchise.
There are licensed stores, which is what you'll see in a Barnes and Noble, hospital, or on a college campus. These do make up a significant ~40% of total locations.
- everybodyknows 4y agoHow does licensing differ from franchising?
- throwaway1777 4y agoBasically they sell Starbucks coffee but they aren’t an actual Starbucks and therefore don’t usually have all the promotions, products, marketing that the corporate Starbucks do.
- techsupporter 4y ago> licensed stores, which is what you'll see in a Barnes and Noble FWIW, Barnes and Noble operates its own brand, Barnes and Noble Cafe, that isn't a licensed Starbucks. Licensed stores have full branding and, these days, accept stars as discounts and purchases there accrue stars. The third category (corporate and licensed being the first two) is "We Proudly Serve", meaning the business isn't a Starbucks but has an agreement to sell some or all of the 'bux product line.