I get them too. Much more than years before but not only Gmail but yahoo, Microsoft... I think to me it's obvious. Now that they are generating good reve ue

I get them too. Much more than years before but not only Gmail but yahoo, Microsoft... I think to me it's obvious. Now that they are generating good reve ue from targeting ads based on email content. They want the high visitation rate by making you interact with your email more. Just IMHO.