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Did it? My recollection was that it was more due to the wider usage of prepay, at least in my country. With more prepay, there were more people paying per messa
by Macha 4y ago
Did it? My recollection was that it was more due to the wider usage of prepay, at least in my country. With more prepay, there were more people paying per message for SMS so once data got low enough people first went to IM clients (MSN, Facebook Messenger), then to the new wave of phone apps (Viber, Line, Whatsapp) of which Whatsapp was the eventual winner in the local market.
- liotier 4y agoAccounts with per SMS billing were unlikely to have mobile data for comfortable Whatsapp usage, so I doubt that was the substitution. To call between France and various African countries in the early Android era, I remember first using Viber - but after a while everyone switched to Whatsapp in a few months: somehow, through some sheer black magic, Whatsapp had nailed voice quality over the lossy high-latency links that were the norms then, and users noticed.
- sangnoir 4y ago> Accounts with per SMS billing were unlikely to have mobile data for comfortable Whatsapp usage, so I doubt that was the substitution. Care to quantify that? PAYG SMS was/is consistently way more expensive than PAYG data[1] in every country I have visited; granted I haven't been to many countries, but I've visited most continents. IIRC, there's a 2-3 orders of magnitude difference in the costs-per-140-bytes sent. Per WhatsApp message, which ends up being a few KiB per day for text only
- liotier 4y agoAt the time of the rise of Viber and then Whatsapp, for people in Africa or communicating with Africa the messaging substitution wasn't an important question at all: we were burning so much money with international calls (and SMS) that any other tradeoff was a rounding error.
- Macha 4y agoIn the window where Viber then Whatsapp took off in my country it was €1 for 200mb of data on prepay but €0.15 per SMS. So if you sent more than 7-8 texts in the day the data was cheaper, and I think MMS were like €0.60 each. Can't say people, to this day, have much of a culture of using whatsapp video calls. Skype was the majority in the Whatsapp takeover time and today it's a mix of Zoom and Skype. International calls also weren't that common. So sounds like there may have been different motivations in your country than mine.
- happymellon 4y ago> Accounts with per SMS billing were unlikely to have mobile data for comfortable Whatsapp usage, so I doubt that was the substitution. But I could jump onto coffee shop WiFi to negate that.