Apple hasn't moved to RCS because it's not an actual industry-accepted standard, despite what Google will trick people into believing. The version of RCS that's

Apple hasn't moved to RCS because it's not an actual industry-accepted standard, despite what Google will trick people into believing. The version of RCS that's on Android is Google's own fork of RCS and is primarily routing messages through Google's own servers. And therein we have the reason why Google keeps pushing these smear campaigns about how Apple isn't "getting on board with the new standard," -- Google wants to become the new standard. If Apple did what Google wanted, Google basically gets to be in the same position they are with controlling web standards with the Chrome near-monopoly.