That's the intended purpose and origination of these systems. In a traditional hardware firm, marketing is constantly coming up with ideas but you can't constan

That's the intended purpose and origination of these systems. In a traditional hardware firm, marketing is constantly coming up with ideas but you can't constantly change hardware without delaying the project. So you come up with an engineering change request system. This forces marketing to go through a bit of bureaucratic pain every time they want to add something to the project. The committee acts as a gatekeeper but mostly, that little bit of extra work makes marketing self-select the more important ideas to go through the process.