Hi, I wrote this blog post about startup equity a couple of years ago that answers a lot of the questions you asked, I hope you find it helpful. https://jcaip.

Hi, I wrote this blog post about startup equity a couple of years ago that answers a lot of the questions you asked, I hope you find it helpful. https://jcaip.github.io/Startup-Equity-TLDR/ https://jcaip.github.io/Startup-Equity-TLDR/ You negotiate around dilution by asking for additional equity grants, like you would for a raise / promotion. But in general dilution is a good problem to have because it means you are raising more money and growing.