Other than introducing a new interface I don't understand what new concept is being introduced here. It doesn't sound like they're putting hooks from the email

Other than introducing a new interface I don't understand what new concept is being introduced here. It doesn't sound like they're putting hooks from the email client into other programs, which is really what needs to happen. Email itself could generally go away if instead of asking questions people could send little "applets" that would open inline with the message, and can directly accomplish the task being asked of you. So instead of sending an email to manually write contact info, someone could send me a "request: contact info" message. Then when I receive that message, I just click one button called "Activate" which would automatically fill out my contact info and fire off an auto-generated response. The number of times in a year that I have write my name, email, address, phone etc is mindnumbingly stupid. I should be able to have an email program that can auto-fetch all this type of information and more.