3 ms·

AI (automated intelligence) writing is coming for sports and press releases first. Then fiverr copywriters.

sandworm101 4y ago
An AI-generated press release? I cannot wrap my head around that one. Would a corporation or politician have an AI just sitting there occasionally releasing random statements? Press releases are carefully controlled announcements with legal implications. They are normally authorized by all sorts of departments before release, a process that takes far more effort than actually penning the language. And people have to decide when and where a press release is appropriate long before actually writing it. I cannot see how AI would insert itself. Would President Biden "hire" an AI to sit in the corner listening to chatter in the office and occasionally just release generated statements after interesting events?
- rjsw 4y ago
  Publications will use AI to summarize the press release into their own article. For sports, take the timeline of events and generate a story around them.
- wongarsu 4y ago
  I imagine you could use an AI to write the initial draft. So imagine you are doing layoffs, you can tell GPT "We are [company description pasted here]. We are laying off 1000 people. Write a press release expressing how we are regretful to do this step, but how it will help the company stay competitive in the long term. Remember [legal requirements here]". Then that draft can make the rounds through legal and every other stakeholder, until you have a finished product.
  - etothepii 4y ago
    This is what we do. We are currently doing. Our startup is too small to pay for PR but if I have chat GPT do the first draft I can fixed the factual errors very easily.
shagie 4y ago
"is coming for" - its already here and has been for well over a decade. One such example... https://www.npr.org/sections/money/2015/05/20/406484294/an-npr-reporter-raced-a-machine-to-write-a-news-story-who-won https://www.npr.org/sections/money/2015/05/20/406484294/an-n... > A company called Automated Insights created a program called WordSmith that generates simple news stories based on things like sporting events and financial news. The stories are published on Yahoo! and via the Associated Press, among other outlets. https://en.wikipedia.org/wiki/Automated_Insights https://en.wikipedia.org/wiki/Automated_Insights --- An automatic generation method of sports news based on knowledge rules - https://ieeexplore.ieee.org/document/7960043 https://ieeexplore.ieee.org/document/7960043 In the Future, Robots Will Write News That's All About You - https://www.wired.com/2015/03/future-news-robots-writing-audiences-one/ https://www.wired.com/2015/03/future-news-robots-writing-aud... > HERE COME THE robot reporters. This week the AP announced it will use software to automatically generate news stories about college sports that it didn't previously cover. Specifically, it's turning to a content generation tool called Wordsmith, created by a Durham, North Carolina-based company called Automated Insights.
- ipaddr 4y ago
  I was waiting for this to come up.

An AI-generated press release? I cannot wrap my head around that one. Would a corporation or politician have an AI just sitting there occasionally releasing random statements? Press releases are carefully controlled announcements with legal implications. They are normally authorized by all sorts of departments before release, a process that takes far more effort than actually penning the language. And people have to decide when and where a press release is appropriate long before actually writing it. I cannot see how AI would insert itself. Would President Biden "hire" an AI to sit in the corner listening to chatter in the office and occasionally just release generated statements after interesting events?

rjsw 4y ago
Publications will use AI to summarize the press release into their own article. For sports, take the timeline of events and generate a story around them.
wongarsu 4y ago
I imagine you could use an AI to write the initial draft. So imagine you are doing layoffs, you can tell GPT "We are [company description pasted here]. We are laying off 1000 people. Write a press release expressing how we are regretful to do this step, but how it will help the company stay competitive in the long term. Remember [legal requirements here]". Then that draft can make the rounds through legal and every other stakeholder, until you have a finished product.
- etothepii 4y ago
  This is what we do. We are currently doing. Our startup is too small to pay for PR but if I have chat GPT do the first draft I can fixed the factual errors very easily.

shagie 4y ago

"is coming for" - its already here and has been for well over a decade. One such example... https://www.npr.org/sections/money/2015/05/20/406484294/an-npr-reporter-raced-a-machine-to-write-a-news-story-who-won https://www.npr.org/sections/money/2015/05/20/406484294/an-n... > A company called Automated Insights created a program called WordSmith that generates simple news stories based on things like sporting events and financial news. The stories are published on Yahoo! and via the Associated Press, among other outlets. https://en.wikipedia.org/wiki/Automated_Insights https://en.wikipedia.org/wiki/Automated_Insights --- An automatic generation method of sports news based on knowledge rules - https://ieeexplore.ieee.org/document/7960043 https://ieeexplore.ieee.org/document/7960043 In the Future, Robots Will Write News That's All About You - https://www.wired.com/2015/03/future-news-robots-writing-audiences-one/ https://www.wired.com/2015/03/future-news-robots-writing-aud... > HERE COME THE robot reporters. This week the AP announced it will use software to automatically generate news stories about college sports that it didn't previously cover. Specifically, it's turning to a content generation tool called Wordsmith, created by a Durham, North Carolina-based company called Automated Insights.

ipaddr 4y ago
I was waiting for this to come up.