Fortnite might be a bad example. I could actually see it happening there; Fortnite is big on cross-IP content. I can imagine that buying a skin in Fortnite or a

Fortnite might be a bad example. I could actually see it happening there; Fortnite is big on cross-IP content. I can imagine that buying a skin in Fortnite or a Marvel game and then using it in both could be a selling point. (This could get someone to buy that Marvel game when they might not have otherwise.)