I love these analogies to retail markets, but one major difference keeps digital goods from behaving the same way: spoiled food is easy to identify by customers

I love these analogies to retail markets, but one major difference keeps digital goods from behaving the same way: spoiled food is easy to identify by customers and changes their behavior, incentivizing the quality controls we have today. Spoiled advertisements/news programs/blog spam are not easy to identify by _todays_ customers, and thus do not incentivize quality controls. I think the solution to todays attention problem is to meet the problem on the same battlefield; attention! If anyone has a clever idea to marry people w/o situational awareness to a flywheel that creates situational awareness lmk.