If you look globally they built initiatives like "internet.org" or "free basics" where they pay telcos to make access to Facebook/Meta sites free. In those mark

If you look globally they built initiatives like "internet.org" or "free basics" where they pay telcos to make access to Facebook/Meta sites free. In those markets calling somebody on a phone is expensive, but WhatsApp is free. Looking up a business's website costs expensive data traffic, but checking the business's Facebook page is free. Big pockets finding to make Facebook the internet.