Interesting. I think this points out a difference between my lifetime and my parents. Lots of thing (most of things?) were negotiated. I can't even imagine nego

Interesting. I think this points out a difference between my lifetime and my parents. Lots of thing (most of things?) were negotiated. I can't even imagine negotiating for something like a candy bar at the grocery store and I certainly can't even try to negotiate with the studios on a movie rental. This complete inability to show any flexibility by the studios (and many other businesses) shows that the inelasticity of the market.