4 ms·
I’d personally like to see the FCC proposal enacted and am willing to see the valuable uses lost to make sure the bad uses are indefensible. But the “good uses
by swatcoder 4y ago
I’d personally like to see the FCC proposal enacted and am willing to see the valuable uses lost to make sure the bad uses are indefensible.
But the “good uses” actually had been a win for small and local businesses. With too much real and fake content online for directories to be practical, lead generation sites became a successor to the yellow pages for a lot of small businesses.
Users look for a masseuse or roofer, fill out a qualifier form at a lead generation site operated by a tech company, and the business operators who may not even have a website can qualify the lead and submit a pitch.
They weren’t perfect and are still subject to abuse, but they were a working solution for a lot of people who weren’t going to (and don’t really need to) build an impressive website and marketing strategy.
But like I said, stuff happens and times change, so if that system gets tossed for the sake of all the adjacent abuse, so be it. I’m sure some new technique will fill the underlying niche.
- tankerkiller125 4y agoCompanies could still do that, except they'd have to act as a broker instead of just sending leads to every single contractor they have on their list. Instead they'd have to send information to the contractors, the contractors would have to submit quotes or whatever information back, then the "lead generator" would send said info to the customer in one email, text, etc. that the customer could then call/opt-in to calls with specific contractors.