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PG - When you say kill Hollywood, who are you talking about exactly? I assume you mean the middlemen of Hollywood - people who add zero value to the entertainme
by MatthewB 15y ago
PG - When you say kill Hollywood, who are you talking about exactly? I assume you mean the middlemen of Hollywood - people who add zero value to the entertainment industry. If so, I completely agree.
Startups need to offer content creators a better/cheaper/easier way to distribute their content. Distribution is where startups can really succeed. When I say distribution, what I mean is the method by which people consume content. The problem is the middlemen control the true content creators.
The biggest problem is quality. Youtube is a dead simple way to distribute content but the problem is you'll never see anything on Youtube that rivals the quality of something on NBC, HBO, CBS etc. I believe Netflix has the right idea by funding their own high-quality content to distribute on their own "network." However, Netflix may just end up becoming another NBC, HBO, Warner Bros. over time.
As I mentioned before, the best was to achieve the goal of killing the middleman is by providing high-quality content creators a way to get funding and distribute their work to large audiences without giving up the rights to their work. Additionally, there are plenty of ways to increase margin by using technology to get viewers more involved with the content. We've only just begun to scratch the surface of interactive entertainment.
I've been thinking about this stuff for a while and it's a difficult, complex issue. I'd love to chat with anyone who has thoughts about this, feel free to email me or respond here (email in profile).