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Your comment is being unfairly downvoted, IMO. I spend some time on the Unity subreddit and there are hundreds of folks with similar projects of similar size qu
by bentlegen 4y ago
Your comment is being unfairly downvoted, IMO. I spend some time on the Unity subreddit and there are hundreds of folks with similar projects of similar size quality who would kill for this kind of publicity.
That being said it is still a good article that features a lot of interesting details, for example, his budget and what he spent it on. I’m also impressed he did this part time.
I think the lesson is: there are lots of people who make games, but that’s only half the battle. Perhaps the creator’s best shrewd business move was in obtaining this publicity? What if all he did was ask?
- yamtaddle 4y agoDeveloper may have had enough cash in the bank to pay a PR firm to place a couple articles. Might be simple as that.
- bentlegen 4y agoThe creator also works for “Canadian TV” and didn’t think twice about buying voiceovers. It wouldn’t surprise me if they have other industry experience that they drew on here, e.g. seeing the success of paid PR.
- dangus 4y agoYour lesson hits the nail on the head. Next time all y'all engineers out there dog on your marketing and sales departments, don't forget that the relationship is symbiotic!