For example: in consumer subscription models, keeping over 50% of revenue after 1 year puts you in the top quartile. For B2B SaaS, conversion from trial to pay

For example: in consumer subscription models, keeping over 50% of revenue after 1 year puts you in the top quartile. For B2B SaaS, conversion from trial to paying customer needs to be at least 7% to reach the industry benchmark. More in the post.