"...mortified to publish them under my own name." Exactly, if I had the good fortune to afford a Rolex I'd never buy one. I'm always wary of those who do. In m

"...mortified to publish them under my own name." Exactly, if I had the good fortune to afford a Rolex I'd never buy one. I'm always wary of those who do. In my mind ostentatiousness and pretentiousness implies trumped up ego and disingenuousness. On the matter of the Rolex shortage: I'm not doubting its accuracy but wouldn't it make sense for the Wilsdorf Foundation to up the price until the grey market disappeared? If the Foundation puts sales profit to charity and the arts then this is one time when it seems worth milking rich suckers for all it can get.