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Bucking the trend, I have a cool identifiable logo that I created on my own. Like Nike, I spent about $35 on it, done by some dude in Pakistan. I bumped into a
by FrontierPsych 4y ago
Bucking the trend, I have a cool identifiable logo that I created on my own. Like Nike, I spent about $35 on it, done by some dude in Pakistan.
I bumped into a brand expert a few days ago and we changed business cards, he just was floored by my logo and said it was fantastic, and that he knows a good logo when he sees one.
So weird that so many people and companies have no imagination. All those "logo" changes done by Hische are so insipid. Nothing bold, nothing imaginative. But I guess she avoids conflict by making microscopic changes and she earns $40,000 per logo or whatever she charges, and that's the real point of it.
And yes, I'm tooting my own horn, deal with it.
- rugina 4y agolink to the Pakistani bloke?
- FrontierPsych 4y agoAs I wrote, I created it on my own. I'm the one that conceptualized the logo in great detail, but he did the actual design work according to my specifications. I would never be able to do the actual design, it's not in my wheelhouse. But the concept was mine. If you have a crisp solid idea that you can explain in great detail, just about any graphic artist will do. That's really the key to outsourcing anything. You have to have a crystal clear idea and the ability to communicate it. It doesn't only pertain to logos. It's everything. You can't really ask for ideas that they have - it'll never be yours, never have your own originality. I thought a lot about my logo - I didn't do it in 15 minutes. I kept rolling it around in my mind until it came to full fruition. It took about a month for the concept to really work itself out. I google searched on terms for graphic images that were similar to my ideas and saw other graphics that gave me ideas. I put my own twist on it. But I was able to send the guy about 8 different examples from other graphics but told him how it would be different. Mine was completely different from the ones that I searched for the terms on Google, but they gave the "flavor" of what I wanted, plus I added words as to what I wanted and what would be different. I love my logo.