3 ms·
How did you interpret the text to mean that? Higher conversion doesn't mean nothing was purchased. the opposite nearly always results in higher conversion,
by IncRnd 4y ago
How did you interpret the text to mean that? Higher conversion doesn't mean nothing was purchased.
the opposite nearly always results in higher
conversion, where there is a lower up-front price and
fees are only tacked on during checkout.
- anon84873628 4y agoYour parent meant _some_ people end up purchasing nothing, when the initial price shown is higher. Basically the top of the funnel is more price sensitive than after they have already progressed a bit towards the purchase.
- IncRnd 4y agoThank you. I do understand that, but that comment was in the context of being an interpretation of something that clearly didn't state that, which is why I asked for clarification as to how that interpretation had come about.