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This can be fixed; just make the nationalization a forced affair for a fixed price (far below what the company is “worth”), with no option to turn it down. The

• jackson1442 4y ago
  Was honestly shocked to learn ETS is a third-party vendor and that our government isn't producing the (oft poorly-designed) standardized exams used in various states. Absolutely no reason these exams shouldn't be designed in-house.
• germinalphrase 4y ago
  As a former educator, I actually believe the ETS/college board/etc. moats are less durable than they seem. Lots a vague but oh so serious testing security concerns. Low frequency raises stakes unnecessarily. Big teams doing a lot of brute force development work. All of this paradigm is predicated on a lack of trust in the accuracy of classroom assessments. I believe that is a solvable problem with the development of an assistive assessment tool that monitors instruction and continuously creates/curates assessment items for immediate deployment by instructors. Focus initial development on the tool as an instructional utility and build broad trust in the data through frequent/low stakes/longitudinal assessment over time. Assuming broad adoption, attack their moat from below.