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It surely couldn't have anything to do with non-marketers overestimating their knowledge of marketing. You wouldn't trust a marketer to give input on the job o
by paulcole 4y ago
It surely couldn't have anything to do with non-marketers overestimating their knowledge of marketing.
You wouldn't trust a marketer to give input on the job of computer programming. Why would you trust a programmer to give input on the job of marketing?