3 ms·
This one got a lot of coverage for how accurate it was, but we just ignore when it gets it wrong. For example, I've recently gotten a few mailings about signing
by Izkata 4y ago
This one got a lot of coverage for how accurate it was, but we just ignore when it gets it wrong. For example, I've recently gotten a few mailings about signing up for Medicare once I retire in a few months - except I'm like 30 years away from it.
- JohnFen 4y agoBut the point of it is that it shows they're targeting individuals, not just collecting aggregate numbers. How good they are at the targeting isn't important.