Groundbreaking? That hasn't been true in a long time. Apple now just tries to make money by tying its hardware to boring services like App Store ads, iCloud and

Groundbreaking? That hasn't been true in a long time. Apple now just tries to make money by tying its hardware to boring services like App Store ads, iCloud and Apple Music subscriptions. What was Apple's last new product? Apple Watch - which after a decade is still nothing more than a dumb client for the iPhone. "Mixed Reality" sounds like more of the same; a way for Apple to create an ecosystem where there's no Chrome or Google maps to compete against.