Absolutely and Apple have always been that way. But with all things, there is a limit. This headset might not be a flagship device but perhaps akin to the Appl

Absolutely and Apple have always been that way. But with all things, there is a limit. This headset might not be a flagship device but perhaps akin to the AppleTV. I think the whole "Show how well you are doing in the economy" device isn't really what is going to make it popular. You also say "especially with the iPhone" the iPhone hasn't been the most expensive smart phone for quite a long time. Samsung and Apple are neck and neck when it comes to the price of a flagship mobile phone. Despite Apple's marketing.