100% work at another big-ish tech company on the networking stack and every time we decrease latency, we usually see an increase in traffic as more page loads s

100% work at another big-ish tech company on the networking stack and every time we decrease latency, we usually see an increase in traffic as more page loads succeed. It's still quite hard to make the case to PMs and business leaders that there's more latent demand left for our product at lower latency levels, but it's also hard to quantify that extra traffic into revenue vs costs of latency decreasing.