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If you dont mind my saying, while technically the iPad video is quite good in terms of quality due to the setup and a good write-up, i think you could have more
by krmmalik 15y ago
If you dont mind my saying, while technically the iPad video is quite good in terms of quality due to the setup and a good write-up, i think you could have more effectiveness if you work on your voiceover skills or find someone that can make it sound more appealing.
Also, i'd shorten the video down to showing the highlights of what your app can do, rather than how to do it - at least if you're intention is a marketing message anyhow.
- ajhit406 15y agoI helped make the video, and let me say it's super hard to get the tone of your pitch right. We probably should get people who have experience doing voiceovers, but then again, this was a post about how to do this on the cheap. Could you explain what you mean when you say "make it sound more appealing"? Were we not excited enough =P
- underwater 15y agoThe voice over was written as a description of the app features instead of from the perspective of a user. It sounded like text ripped from your help file. I don't need to be told that I can pinch to zoom in, because I can see that. Instead I want to know I can "watch my videos in crisp full screen playback". Focus on what your users will get out of it. Emotions are important. Words like "intuitive" aren't. You don't "integrate with social services" you "share your favorite videos with your Facebook friends".
- ajhit406 15y agoThanks, great feedback. It seems super obvious now, but at the time it clearly wasn't. Demonstrates how important the story and specifically the tone of the story can be in defining the entire process.
- krmmalik 15y ago"not excited enough" would be a good description, yes. You'd be surprised how much you can positively affect a video just by showing more enthusiasm about the subject. Think about what kind of tone you might use when telling someone about a great movie or a great restaurant. I do agree that it's not easy, but for the sake of your product, since you've put so much time and effort into it, i would urge you to persevere a little longer. I'd also like to echo the comments of "underwater", in that you should stray away from getting caught up in scripts that sound like you're reading out the help manual. Wish you the best of luck ;-)