Their morality is guided by the Overton window[1] of what most customers and employees find acceptable. Being based out of mostly western countries, corporatio

Their morality is guided by the Overton window[1] of what most customers and employees find acceptable. Being based out of mostly western countries, corporations like Google and Microsoft found the belief system of quitting Russian business initiatives as most acceptable to the public, and hence executed that plan. A western worldview where it may have been more acceptable for Russia to initiate a war would have resulted in a different outcome. [1] https://en.wikipedia.org/wiki/Overton_window https://en.wikipedia.org/wiki/Overton_window