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They may be useless to you, but you are most likely not the target market for these ads. Celebrity/influencer marketing is one of the few marketing strategies
by minimaxir 4y ago
They may be useless to you, but you are most likely not the target market for these ads.
Celebrity/influencer marketing is one of the few marketing strategies that actually works consistently.
- deleted 4y ago[deleted]
- UncleEntity 4y agoProbably used to work consistently is more apt. What’s the world coming to if you can’t trust that the person pushing a product isn’t actually a paid corporate shill but is instead a scammer trying to separate you from your money. There’s probably a distinction between the two, right? Paris Hilton promoting CryptoKitties vs a fake Paris Hilton promoting CryptoKitties — the difference is obvious.
- minimaxir 4y agoThat's the reason why people who make high-effort deepfakes tend to attract a lot of lawsuits, which serves as a strong check on widespread usage.
- flangola7 4y agoI'm not aware of any deepfake lawsuits at all. You can't sue an anonymous 4chan user or some Russian with a GitHub project
- minimaxir 4y agoIn the case of the original submission, I suspect Joe Rogan's lawyers can sue the energy company explicitly named, and subpoena TikTok for more detailed business identification and ad engagement for quantifying damages.
- rcme 4y agoThe costs of doing that will become exorbitant if the problem becomes widespread.
- coffeebeqn 4y agoEven Coffeezilla selling a fake security or privacy tool for example
- PheonixPharts 4y agoI believe the subtle point being made is that the fear of AI here is that it will subvert out expectations of authenticity in order to sell us a product. However influence culture already does this. Influencers represent identities fostered entirely for the purpose of convincing you to consume product. You could make similar claims for the mountain of garbage writing that falls under the category of "content marketing". It's an attempt to create authentic information for the real reason of selling you a product. The point being that influencers, content marketer and similar sophisticated advertising strategies already are artificial intelligence. Joe Rogan is a personality created to sell you products, most blogs are empty content designed to attract your attention just enough to convince you to trust them to sell a product. The distinction between the real Joe Rogan selling you a product and an artificially generate Joe Rogan selling you a different product is only a concerning thing to people paying Joe Rogan to sell their product. For the average consumer, they have already have been duped by AI for years now.