> We wanted computers to go away, to instead become an everyday thing. We thought the third wave of computing would be driven by consumer electronics. The hardw

> We wanted computers to go away, to instead become an everyday thing. We thought the third wave of computing would be driven by consumer electronics. The hardware would come from Circuit City, and the software would come from Tower Records. Interesting. He was half right: hardware did commoditize, but software got so cheap that it completely vanished: consumers just use whatever’s bundled with their phone/laptop, occasionally buying games on Steam or the PlayStation store. (Itself commoditized: they’re not really buying de-novo “software” but more a basket of content that plugs into Unity engine)