As others have mentioned, part of the goal is to induce you towards the service's self-made programming. They're rolling the dice that you will get hooked on s

As others have mentioned, part of the goal is to induce you towards the service's self-made programming. They're rolling the dice that you will get hooked on something if they show you enough options, and your time spent searching for content (as long as it doesn't lead to an unsubscribe) is cheaper for them than time spent consuming content. FWIW, Spotify has similar issues in that they can't seem to figure out that new music from artists I'm "following" should be a slam dunk for the "new music for you" list.