It’s called: product market fit. When people like your products, they talk about them. I have heat pumps through a mini split system. I like them so much I’m r

It’s called: product market fit. When people like your products, they talk about them. I have heat pumps through a mini split system. I like them so much I’m redoing my entire HVAC to add ducts with heat pump powered heating and AC. They’re kind of a miracle: they produce great heat (way better than a gas-powered furnace), they’re ultra-efficient, and they’re whisper quiet.