>Qualcomm is currently focused on performance in a way that they wouldn't be if Apple hadn't lit a fire under their ass. No, Qualcomm has been consistently beh

>Qualcomm is currently focused on performance in a way that they wouldn't be if Apple hadn't lit a fire under their ass. No, Qualcomm has been consistently behind for years. The reason their chips are doing significantly better now is because it takes a little while for the talent they bought- the people responsible for Apple's current massive lead in the first place- to bear fruit (longer than usual since they were brought on in 2019). As such, I have reason to suspect they'll have more success going forward until Qualcomm stops paying enough and they go back to Apple; the circle of life. AMD's no stranger to this way of operation; they just re-hire Jim Keller when they get tired of losing to Intel.