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From the interview: when you go tour a new apartment building as a "future tenant" and they show you the pool and the gym etc. Adam wants to instead introduce y
by andrewfromx 4y ago
From the interview: when you go tour a new apartment building as a "future tenant" and they show you the pool and the gym etc. Adam wants to instead introduce you to current tenants and let THEM sell you on why this building is so great. i.e. rent is a HUGE spend for everyone but all apartment buildings these days are the SAME. What if they were like we-work and you got SO MUCH MORE for your money + equity. I like his idea of FLOW.