No, it's a micro-blogging platform. Traditional blog posts are something that have been shoehorned in to try and garner new audiences. Tumblr is never the right

No, it's a micro-blogging platform. Traditional blog posts are something that have been shoehorned in to try and garner new audiences. Tumblr is never the right choice for an existing publication. That's why many fashion magazines have Tumblrs that run alongside their traditional blogs.