I feel like big data has rarely lived in most organizations. My own experience working in large orgs largely supports the point that collected data is rarely qu

I feel like big data has rarely lived in most organizations. My own experience working in large orgs largely supports the point that collected data is rarely queried. But this is rarely due to a lack of interest, it is mostly because a) nobody really has a great overview over what even is collected b) even if you know/assume something is collected, you usually have no idea where c) if you find the data, there is a decent chance that it is in some sort of weird format that requires a ton of processing to be usable. This has been - to varying extends - my own experience working in large organizations that don't have tech as their core business. Although there are some successful data analysis project, the potential of the collected data remains largely underutilized.