I agree the scheme seem too rigid. When I'm helping someone with their pricing structure, I look for two things: - is it structured to find the ceiling (the m

I agree the scheme seem too rigid. When I'm helping someone with their pricing structure, I look for two things: - is it structured to find the ceiling (the maximum any individual customer will pay) - is it structured to find the right price for each individual customer We might settle on a fixed price for any number of reasons, but we shouldn't start there, and turning every combination of customer and price into a SKU is usually unnecessary.