4 ms·
A lot of concrete allegations compared to the search monopolization case I feel like. But with how slow these cases go, who knows how long it'll take to break u
by mesmertech 4y ago
A lot of concrete allegations compared to the search monopolization case I feel like. But with how slow these cases go, who knows how long it'll take to break up the ad server monopoly even if its successful
"With “Project Bell,” Google allegedly penalized publishers that did not give preferential access to AdX’s buyers, including Google Ads, by paying those publishers less revenues once an ad was placed. "
"if publishers tried to use a rival source of advertising demand for ‘first-look’ access to inventory, Google reduced bids by about 20 percent"
- eganist 4y agoI'm assuming they weren't trying to be referential, but the use of "Bell" internally for a project that caught antitrust charges made me giggle.