I personally like the official site placement. It saves me time. The sponsored link and yellow background is the floor and I'm drawn to everything above it (a p

I personally like the official site placement. It saves me time. The sponsored link and yellow background is the floor and I'm drawn to everything above it (a problem if the official site is a sponsored link though I guess). It's a different experience from Google and it works for me - Google does not set UE or UI law. We've become accustomed to Google's way though and it's not necessarily wrong to offer a different experience. Getting past the UE expectations of Googlers though must be quite the product hurdle though.