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> Facebook and Instagram are still huge cash cows. I wonder what that makes TikTok then? Do we have any insight into how much ad cash Facebook + Instagram gene
by MuffinFlavored 4y ago
> Facebook and Instagram are still huge cash cows.
I wonder what that makes TikTok then? Do we have any insight into how much ad cash Facebook + Instagram generate compared to TikTok?
- avrionov 4y ago$5B last year 2022. https://www.statista.com/statistics/1305708/tiktok-ad-revenue/ https://www.statista.com/statistics/1305708/tiktok-ad-revenu...
- toephu2 4y agoTikTok still losing money though Operating Loss At TikTok Parent ByteDance Topped $7 Billion Last Year, WSJ Reports [1] [1] https://www.wsj.com/articles/tiktok-parent-bytedance-sees-losses-swell-in-push-for-growth-11665071238 https://www.wsj.com/articles/tiktok-parent-bytedance-sees-lo...
- coffeebeqn 4y agoTheir infra is more expensive- all content is decent quality video instead of text and fairly low res images - and from what I can tell the ad network is not very robust. Not too surprising