It's still an interesting effect, even if it isn't useful. The reviewers were presumably evaluating the paper on its merits as a neuroscience paper, not its sui

It's still an interesting effect, even if it isn't useful. The reviewers were presumably evaluating the paper on its merits as a neuroscience paper, not its suitability as an educational treatment. The reason the article hypes the results so much nonetheless is that it's a press release by the university where the researchers work.