We live in the era of click-bait titles and these manifest even by, what you would hope, are more reputable establishments. The author obviously agrees with you

We live in the era of click-bait titles and these manifest even by, what you would hope, are more reputable establishments. The author obviously agrees with your sentiment (given the quote you cited), but it's too easy and just the norm to be hyperbolic in your blog title, articles or essays.