I've read Gravity's Rainbow and it's very melodramatic but a good read. What is "winning" in this case? A feeling of liberation through avoiding the main path c

I've read Gravity's Rainbow and it's very melodramatic but a good read. What is "winning" in this case? A feeling of liberation through avoiding the main path can be useful for some, even if life is deterministic. >It’s hard to listen to Rage Against the Machine without laughing. People like music for all kinds of reasons...and I see what you're getting at, but this example is a little cheesy. "I think you're all sheep for thinking your not sheep and it makes me laugh." is essentially what I'm reading. While counter culture does get co-opted, it's not like RATM was gonna actually do anything to help us socially since music had already been commodified for a long time. Counter Culture can even START co-opted e.g. Label Music/Industry Plants. Where this book misses is the failure to ask the question: What is the purpose of viewing yourself or acting in favor of counter culture. To look cool? To feel powerful? If those things work in your life model who cares if it's not the most "punk" thing ever. Some people live their whole lives happy being "posers" and I would consider that successful for them.