Ah yes, the "I'm not the target audience and I don't use this product, so no one else uses it" argument. I do agree with you though that social media is more a

Ah yes, the "I'm not the target audience and I don't use this product, so no one else uses it" argument. I do agree with you though that social media is more about being "flavor of the month" and riding popular trends. In that sense, I think one trick social media companies are very risky. However, Snap has enough inertia to last for some time.