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> I have a very high level of scepticism towards non-technical founders without deep pockets: I've seen two types of non-technical founders that stood a chance

by ekidd 4y ago

> I have a very high level of scepticism towards non-technical founders without deep pockets: I've seen two types of non-technical founders that stood a chance: - The industry insider who knows exactly what problem to solve, and who can sell the solution effectively. For example, I saw a woman who had closed $500k of revenue by month 3. She knew everyone in her niche. That kind of product/market fit will gloss over a lot of other problems. - The hustler who learns enough Rails (or whatever) to glue together a prototype. Here, you're looking at a non-technical founder with basically "boot camp" coding skills. This works best in markets where the basic tech is easy, but the business depends on (say) deal-making abilities. For example, two-sided marketplaces are technically easy, but you need to get two different groups of people to the table. There are a lot of "non-technical" founders out there who aren't especially good at the non-technical part of their business, either. But non-technical founders who really understand their market and who can act their company's first salesperson? They have options, especially in smaller B2B niches where outsiders don't even know where to start.

jcadam 4y ago
I'd gladly be a technical co-founder for the first type, but they aren't exactly common, and hard to distinguish from the BS artists.
lolinder 4y ago
You've still got to be careful working for the industry insider. You don't know the industry, and so you don't know how realistic their expectations are until it's too late. I just finished a stint with a bootstrapped startup whose co-founder had decades of experience in the industry and a lot of connections. He has a pre-existing software business in the same industry with modest revenue (<$1mil) that he is trying to use to fund the next giant breakthrough. His problem is that he completely failed at market research and sincerely believes there are no solutions already in the market, because there weren't when he first had the idea a decade ago. I believed him at first, but the better I came to know the industry the more venture-backed startups I found that were solving the same problem and already had substantial market penetration. Any time I would show him one of these he would insist that our product was so much better that we would blow them away when we reached market. The same founder also struggles with the concept of an MVP (which seems common for grand-vision CEOs), so nearly three years after I joined they still haven't released the new product. In the meantime, the largest venture-backed alternative has become the standard in the industry. The founder is still convinced that his idea will win out, but I'm glad to be out of there.

by ekidd 4y ago

jcadam 4y ago

I'd gladly be a technical co-founder for the first type, but they aren't exactly common, and hard to distinguish from the BS artists.

lolinder 4y ago

You've still got to be careful working for the industry insider. You don't know the industry, and so you don't know how realistic their expectations are until it's too late. I just finished a stint with a bootstrapped startup whose co-founder had decades of experience in the industry and a lot of connections. He has a pre-existing software business in the same industry with modest revenue (<$1mil) that he is trying to use to fund the next giant breakthrough. His problem is that he completely failed at market research and sincerely believes there are no solutions already in the market, because there weren't when he first had the idea a decade ago. I believed him at first, but the better I came to know the industry the more venture-backed startups I found that were solving the same problem and already had substantial market penetration. Any time I would show him one of these he would insist that our product was so much better that we would blow them away when we reached market. The same founder also struggles with the concept of an MVP (which seems common for grand-vision CEOs), so nearly three years after I joined they still haven't released the new product. In the meantime, the largest venture-backed alternative has become the standard in the industry. The founder is still convinced that his idea will win out, but I'm glad to be out of there.