I don't recall their marketing, but I'll take your word for it. If that was so, then they will reap what they sowed and that's on the Marketing head to step up

I don't recall their marketing, but I'll take your word for it. If that was so, then they will reap what they sowed and that's on the Marketing head to step up and come correct --they should have known this was coming (both the need and the blowback). However, they can change their ToS after the current agreement is over with each customer.